Streetwear Branding Tee shirt graphic design

INKKsp – Streetwear Packaging

Requirement

INKKsp, an outlet showcasing local artists' work through screen-printed garments, sought a defined brand vision to propel their established presence. Despite having a logo and basic website, they lacked a clear identity. They aimed to accelerate growth by engaging local illustrators for clothing designs and enhancing their packaging and store presence.

Response

Embracing a minimalistic and clean brand aesthetic, our team emphasized the artists' work by integrating bold typography and vivid imagery. Collaborating closely with INKKsp, we ideated and implemented a comprehensive brand aesthetic across various touchpoints, including printed collateral, web design, packaging, signage, and accessories. Our goal was to create a cohesive and compelling representation of the vibrant lifestyle that INKKsp embodies.

Outcome

The revitalised brand identity accentuated the individuality of the artists' creations, elevating INKKsp's appeal and resonance with its audience. The fusion of clean aesthetics and vibrant visuals showcased the artwork prominently, enhancing the brand's recognition and market presence. As a result, INKKsp experienced heightened engagement, increased foot traffic to their pop-up stores, and a surge in demand for their 100% Australian-made screen-printed garments, solidifying their position as a leading platform for emerging local talent.

Created with Marketing Agency Tomorrow

Inkksp Tagline on textured background
Business card graphic design stationary for Inkksp on textured background
Streetware Branding INKKsp Swing tag graphic design
Streetware Branding INKKsp Tee shirt graphic design
Streetwear Branding tote bags for INKKsp accessory graphic design
Streetwear Branding tote bag design for INKKsp accessory graphic design
Streetwear Branding packaging for INKKsp graphic design
Streetwear Branding packaging for INKKsp graphic design
Streetwear Branding store signage graphic design
Streetwear Branding tee shirt graphic design
Streetwear Branding store graphic design
Streetwear Branding tee shirt graphic design
Streetwear Branding concept website graphic design

Say Hello!

Looking for a freelance graphic designer to collaborate with? I’d love to hear from you.

Other Work

View All